Business
skills
Communication
relationships between customers, partners,ect
encourage creativity , innovation , understanding
increase productivity, efficiency , and recognition
Leadership
effective
business design
cope with new situations
Adaptibility
new situation
changes
Overview of the Business
Background information
Mission statement
Vision statement
Products or Services Offered
Description of products or services
Unique selling points
Competitive advantage
Target Market
Identification of target market
Demographic information
Psychographic information
Marketing and Sales Strategy
Marketing channels
Advertising and promotion tactics
Pricing strategy
Sales approach
Financial Overview
Revenue streams
Cost structure
Profitability analysis
Financial projections
Detailed breakdown
Overview of the Business
Background information
History of the business
Founding members or key personnel
Mission statement
Purpose and values of the business
Vision statement
Long-term goals and aspirations
Products or Services Offered
Description of products or services
Detailed explanation of offerings
Unique selling points
What sets the products or services apart from competitors
Competitive advantage
How the business stands out in the market
Target Market
Identification of target market
Specific group of customers the business is targeting
Demographic information
Age
gender
income
location
etc
of the target market
Psychographic information
Interests
values
lifestyle of the target market
Marketing and Sales Strategy
Marketing channels
Online
offline
social media
etc
Advertising and promotion tactics
Marketing campaigns
events
partnerships
etc
Pricing strategy
How the products or services are priced
Sales approach
Direct sales
online sales
distribution channels
etc
Financial Overview
Revenue streams
Sources of income for the business
Cost structure
Breakdown of expenses
Profitability analysis
Evaluation of financial performance
Financial projections
Forecast of future financial outcomes