Channels of Distribution

The company sells directly to the consumer, (no other parties involved). Amazon can be a good example of direct distribution as it sells its product directly to its consumers through the app.

Indirect distribution is when a company uses another retailer to get their products to the consumer. An example would be intel selling their products through retailers such as Best Buy instead of their own store.

Is a person or company who brings goods from foreign/abroad countries into their country for sales. An example could be AgriCan international.

Means to sell your product at as many outlets, it is possible to do so. In other words the company makes sure its product is available to its customers everywhere. Coca-Cola is an example, they are found in 99 percent of retail stores in Canada.

Exclusive distribution is when a product is exclusively on one or a few retailers or partnerships. An example would be a TV show being only on Netflix.

Specialization focuses on a few products to be more efficient in selling and creating them. An example would be Mexican avocados. the farmers who sell the avocados are very efficient with selling avocados through retailers to be shipped to other countries.

Is a person or company that sells goods in huge quantities at a lower price, they usually sell to retailers. Costco can be an example as they are recognised as a wholesale club that sells large quantity of products at a relatively low price.

A retailer takes products from suppliers and distributes them in their own store. The products the retailer offers are usually diverse. An example would be no frills for selling many items from different companies.

Certain companies like to sell their products at only specified outlets instead of selling them everywhere. For example Sony TVs can be found mainly at Best buy and Walmart since those companies have selected to sell their products at these outlets.