WHAT ARE THE 7 VS OF THE BIG DATA?

What is Big data? big data is larger, more complex data sets, especially from new data sources.

7 Characteristics

VOLUME OF BIG DATA

Refers to the size of the data sets that need to beanalyzed and processed, which are now frequently larger than terabytes and petabytes.

Example

All credit card transactions on a day within Europe

VARIETY OF BIG DATA

Variety makes Big Data really big. Big Data comes from a great variety of sources and generally is one out of three types: structured, semi structured and unstructured data.

Example

CCTV audio and video files that are generated at various locations in a city

VISUALIZATION

Visualization is critical in today’s world. Using charts and graphs to visualize large amounts of complex data is much more effective in conveying meaning than spreadsheets and reports chock-full of numbers and formulas.

Example

Charts and graphs

VALUE OF BIG DATA

A large amount of data often has valuable information, how to achieve that value efficiently is a daily challenge.

Subtopic

VERACITY OF BIG DATA

Veracity refers to the quality of the data that is being analyzed. High veracity data has many records that are valuable to analyze and that contribute in a meaningful way to the overall results.

Example

Data from a medical experiment or trial

VELOCITY

Velocity represents the speed at which data is processed and becomes accessible.

Today, if delivery is not real-time, it´s usually not fast enough

VELOCITY OF BIG DATA

Refers to the speed with which data is generated. High velocity data is generated with such a pace that it requires distinct (distributed) processing techniques.

Example

Twitter, Facebook and Instagram posts or messages