Celebrity Slim PR

Target Publications

Consumer Magazines

Male

Female

Lifestyle

For Him range

Male success stories

TV

Case Studies (ME)

Bank of Additional Success Stories (Prob. to provide)

How can we work together to source additonal material?

Contact Time

Monthly meeting with Probiotec/ Weight Loss Brand Manager

Review feed through of information to/from Rowlands

Brand Manager for Weight Loss to be put in contact with Propaganda (when employed)

Events/ PR Stunts

Fun Run

Mobile Consultation Unit

Mobile Taste Testing

Health Professionals

Pharmaceutical Publications

Online

Social Media

Blogs

Regional

Regional Case Studies

Total Weight Loss Regional

Radio

National

Regional

Tower FM

Success stories

Sarah and John

'We lost xx stone in time for our wedding' (plan to be released after wedding)

Joanne

CS helped me to cope with emotional trauna of work

CS helped me to become a model for Debenhams

Sponsorship opportunities?

Michael

Biggest Loser (released to coincide with show finale)

Large weight loss story

CS has improved my family life, now I can go swimmig with the kids

I was eating 4 takeaways a day (work out the calorific value of ths AND the expense - I have slimmed for the recession

CS has improved my health massively, (had problems with veins on his legs)- I used to get out of breath tying my shoelaces, now I spend 2 hours in the gym every morning

CS helped me regain control after the death of my brother

'What a Trooper' - raising money for Forces Children's Charity (link in his son in the army)

Biggest Loser (released to coincide with show finale)

Large weight loss story

CS has improved my family life, now I can go swimming with the kids

I was eating 4 takeaways a day (work out the calorific value of ths AND the expense - I have slimmed for the recession)

CS helped me regain control after the death of my brother

CS has improved my health massively, (had problems with veins on his legs)- I used to get out of breath tying my shoelaces, now I spend 2 hours in the gym every morning

Louise

'CS helped me to lose my baby weight'/ CS as suitable for small weight loss/weight maintenance)

Kerry

Baby weight loss (could combine with Louise for maximum impact)

CS helped me to be a mum again - I can now run around after my little boy

Permanent change in eating habits

Photoshoot

Need arranging and costing (ME)

Special Interest

Gaydar

Wedding PR

You and Your Wedding

Emma/ alternative case study