High YieldCPA Marketing
Infrastructure
Select Vertical(s)
Register Domains@ Cosmotown.com(free whois privacy)
Logo(s)@Fiverr
Get Dedicated IP Addresses Plan (C Class IP Addresses)
Setup Hosting Account for Domain(s)
Send a support ticket to whitelist your IP address.(Use what'smyip.org to find your IP address).
Change NameServers at Domain Registrar with NameServers provided by SEOHosting.com (or any other Host).i.e. NameServers@Host => Domain Registrar
If in doubt, submit support ticket to SEOHost can assign one unique IP to each domain.
cPanel/WHM
Create 2 NEW email accounts(Do not use Role account...default account created by cPanel)
Create a subdomain for tracking(If using a self-hosted solutionSee "Tracking Tools" below for options)
Install WP@Root(www.my-wp-install.com)
Contact Us
Privacy, Spam Policy & Terms of Use
Content
Find 5 good articles and use iWriter to get rewrites=> Use BuzzSumo etc to find viral content
Create a FB Page corresponding to blog above.
Tracking Tools
Prosper202
CPVLab
Voluum
Snail Mail Forwarding Service- Virtual Physical Address for Can Spam compliance(DO NOT USE YOUR HOME ADDRESS!)
Shipito.comViabox.com(many other providers)
USE THIS ADDRESS AT ESP.
Signup to ESP(s)
AweberSendGridGetResponse(lots of choices)
Full List Here: http://www.emailvendorselection.com/email-service-provider-list/
Email Seed Accounts(for inbox testing - ensure mail deliverywhere does the email end up when I send it?)
* BuyBulkAccount.com* BuyAccs.com/en/* Fiverr* Buy Hotmail, Yahoo & Gmail: http://market.source-wave.com/users/gregory
Buy for a variety of ISPs (15-20 accounts for 3-4 ISPs is good enough)(hotmail, live.com, gmail, yahoo, etc)
Own EMAIL Infrastrcuture(Advanced - to be covered LATER)
Software
VoloMPhttp://www.volomp.com/
Interspire
MailGethttps://www.formget.com/mailget-app/http://www.mailget.co/
3 Ways To Get Opt-Ins
1) Create your own (Drive traffic to own opt-In form)
Opt-Intelligence Data
Basic (Emal + IP Address = $0.50 per lead)First Name, Last Name, Gender, Zip code = ~$1.50-2.00More fields = higher price
2) Buy 3rd Party Data
Expensive upfront costsLeads might be crap
3) Buy Rev Share Data
* Free to obtain* Pay ~50% of revenue generated to list owner* Generally speaking unlimited* Quick to test many sources
Basically Upload Emails to ESP(not our data but we have permission)
2) Buy RevShare Emails(Advertisers sell their emailsfor ~50% of revenue)
Process Email Compression Fileshttp://www.scrubbly.com(One-time purchase)
To remove against email suppression lists- Each offer/advertiser will have a suppression list (i.e. DO NOT EMAIL THESE PEOPLE]1) Download list from offer page at CPA Network2) Scrub bought list against Suppression List3) Upload suppression list to ESP to these don't get emailed or will give you a clean that can be emailed.
Data Hygiene
Create an account SiftLogic.com
Contact Dave Manning for a $100 creditdave@siftlogic.com (site normally charges min $500)
Alternatively use xverify.com
Why? Remove bouncesAddress SPAM-traps (honey-pots)Advertisers grading using the same technology so we don't get red-flaggedESPs happy as well
Can also use ImpressionWise, or CleanMyEmails.com
RevShare(lifetime revenue model)Provider of Email Addresses
Email the following details:1) Company Name2) Contact Person3) Email Address4) Phone5) Invoicing Contact6) Invoicing Email7) Invoicing Address8) Fax(needed for referral agreement)
Required:1) Domain(s): Where email is being sent from => Use 2 per ESP. Good not to mix sending domains2) Opt-In Form (have a few forms ready to show ESP)3) Data Hygiene/Cleaning: Use SiftLogic => SiftLogic grades email addresses - only email good emails.4) ESP Accounts - get 2 accounts per ESP => 1 account is too slow to scale => Use 1 account for testing sources and 1 account for revenue (sending offers).5) Snail Mail Forwarding Service (a physical address for CanSpam rules).
Tracking: At a minimum track data source
Offers: Direct link about track data source you we know what's profitable. Other things to track: Offer/Creative, ESP Account, Email (which email).
Email Creatives
InformationalSoft-sellAdvertorial
Beware of AOL data.
Process
Testing vs Monitisation:Test Email Lists vs Offers to find a winning combination.Then monitise
1) Create Emails
Paid
CPV
Mob Ad Networks
PPC/CPM
Native
Solo Ads
Organic
Social
Search Engines
CPA Network(s)
Subtopic
How to email affilaite offersWITHOUT getting BANNED!
Get rid of non-clickers on a monthly or quarterly basis
Account reviews
1st mailing
Mail a basic generic email with one 'Read More' linkto a blog post
Upon Account Upgrades
SPAM compliants
Mail small so you know your bounce rate/SPAM rate PER ISP
Send a generic message upfront to train new emails to expect emails from you.
Different ESP inbox differently per ISP so test with multople ESPs
BANNED ACCOUNTS
Get everything NEW again!* Domain* Links* Tracking* Credit Card* Access through VPS
Scaling- Get more data and more ESPs- Use Ongage.com
Team
Get one Virtual AssistantSkills:* Must know WP - themes, plugins etc* Social Media posting and related activities* Post new content to WP* Create LPs* ESP integration
Getting Shit Done!A) KNOWLEDGE: Buy or make training for knowledgeB) PROCESSES: Workflow or process maps or operating procedures - References (A)C) TIMING: Setup daily, weekly, monthly tasks schedule that reference operating procedures/processes (B)D) AUTOMATION: Use a project management system that automatically creates these tasks. VA just needs to check-off tasks.
Competitive Research
Other Stuff
For mass lead distribution and mailinghttp://waypointsoftware.com/CEO: https://www.facebook.com/elpescador1000
Awesome program:https://certification.returnpath.com/apply/
Scale Email Loading Into ESPs slowly (< ~500-1000/day)
Subtopic
SMTPsGenerally unlimited - don't need to wait to mail
SendGrid