Potential Utility Shopper (One Week)
Main topic
Wants to obtain prepared food
Has sufficient funds to buy
nutritious prepared food
Consumes food
Goal Achieved!
Does not have sufficient funds to
buy nutritious prepared food
Goes to fast food restaurants
Goal not achieved due to
lack of nutritious value
Holding
Enrolls with SNAP
Still has SNAP funds for the month
Has enough funds to shop for groceries
Runs out of SNAP funds for the month
Does not enroll with SNAP
Hit the benefit cliff
Must resort to other food supports
Was overpaid by the gov't and had to repay, leading to SNAP no longer being worth it
Avoids enrolling due to Stigma
about SNAP being for "poor" people
Unaware of eligiblity for program
Enrollment requirements are
too much/tough to complete,
esp. interviews
Input of time/energy doesn't make
the outcome worthwhile due to
low amount of support received.
Language/cultural barrier
to enrolling in SNAP
Retailer perspective/track
Throws out food because of
Producer perspective/track
Demand known/secure to grow different food
Subsidies incentivize certain food (corn, ec)
Limited growing season
Has excess food
Donation incentives
Cheaper to leave food in fields
Increased food waste
Goes to school to receive meals
Income from parents limits
subsidized meals for students
Family is behind
on school bills
School administrations are reluctant
to be flexible with meal funding
Food bank's selection is limited by what food they were able to rescue from grocery stores
Variability and unpredictability
of supply, quality, variety
Feels like a place for poor people
or not welcoming/inclusive
No centralized resource to
help folks access food support
Food bank cannot carry more fresh produce due to a lack of cold storage
START
Requirements for shopping
Shopping Options --
"The Shopping Loop"
Preparing food
Food Retailer
Can't find all of shopping list
Cannot find desired culturally
responsive foods
Re-enters food retailer shopping loop
Goal not achieved due to high time/energy cost to get their complete grocery list
Too expensive to get full list
at selected food retailer
Prefers some products from another
grocery store due to quality or cost
Lack of quality from
selected food retailer
Food Pantry
Receives full shopping list of food
Limited/misaligned food selection at Food Pantry
Convenience Store
Purchases unhealthy food
Goal not achieved due to lack
of nutritious food options
Store incentivized to provide poor quality, shelf stable foods
Wholesalers remove cost and risk of poor quality foods by supplying and stocking for store
Unable to pay for higher priced goods
Goal not achieved due to
affordability, despite convenience
Knows how to prepare healthy food
Has storage and equipment to prepare food
Has time to prepare food
Prepares food
Goal Achieved!
Doesn't have adequate
time to prepare food
Outcomes
Local
Quality
Affordable
Healthy
Enough
Culturally responsive
Obtains enough food
Food obtained is unhealthy
Goal not achieved because food
doesn't provide good nutrition
Doesn't know how to properly store food
Knows how to properly store food/
how to extend shelf life of food
Limited storage/fridge space
restricts shopping capacity
Doesn't know how to prepare healthy food
Has access to healthy culinary
recipes and cooking classes
Does not have access to healthy
recipes and cooking classes
NOTE: We could potentially define this IJ's goal as accomplsihing all of the listed dimensions. Then when creating the IJ, we can refer to whether the goal is achieved or not and what aspect was responsible "Goal not achieved due to lack of culturally responsive foods"
Doesn't have the equipment
to store or prepare food at home
Has access to community
kitchen/storage
Goal not achieved because food is wasted
Store lacks the infrastructure (storage, supply chain) to sell fresh foods
Food bank is unable to target procurement to recipients
Due to lack of data tracking
throughout supply chain
Due to limited consumer data
tracking of shopping habits
Wants to grow their own food
Has access to land for growing food
Does not have access to
land for growing food
Does not grow their own food
Does not have access to
land/seeds/tools/knowledge
Food bank is at the mercy of its regional distributor
Regional Food Bank increasing share of major grocer food waste capture
Increased demand on system limiting choice
Needs food
Doesn't have enough money to buy full shopping list
Accesses food supports
SNAP
Local Food Pantry
Has access to Food Pantry
Avoids food supports due to stigma,
shame, or embarrassment
Does not go to Food Pantry
Goal not achieved because they're
struggling to afford food
Unsure of how to find food banks
Cannot go to Food Bank due to
limited hours of availability
Cannot go to Food Bank due to distance
and lack of reliable transportation
Feels like they have no freedom of
choice to shop for groceries
WIC
Church/Community
Soup Kitchens
Temporary Assistance for
Needy Families (TANF)
Too much pride to access
community food supports
Does not access food supports
Goal not achieved
Doesn't know of resources
to access food supports
Language/cultural barriers
prevent access to food supports
Grows sufficient amount of food
Consumes food
Does not grow sufficient amount of food
Considers financial resources
available to buy food
Has enough money to buy full shopping list
Has access to desired food retailers
Does not have access to desired food retailers
Uses delivery service to access desired food retailer
Attributes
Resources
- Instacart
- Safeway grocery delivery
Does not have access to
technology for delivery apps
Goal not achieved
Doesn't want to deal with procuring
groceries because of laziness
Doesn't have enough time to
make grocery trips or cook
Feels more convenient to order out
Not enough time to visit stores
Lack of transportation options
Finds all of shopping list
Pays for all of shopping list
Regional distributor's supply is heavily influenced by corporate donations
Corporate donors are incentivized to donate unhealthy, physically heavy foods
Local, small scale farmers produce fresh produce
Tries to get distribution of produce
Goes alone and is unable to get efficient distribution due to lack of scale
Joins a food hub to reach scale for efficient distribution
Local foods intended to provide support to the food insecure
Outcome tracking requirements are too cumbersome
What does this mean? -RW
Reimbursement amounts were not enough to be economically viable
Farmers only grow commodity/subsidized foods because the economic security is unbeatable
Goal not achieved
Have coupons for another store
Their schedule limits
the stores they go to
Goal not achieved due to preparing
and consuming poor nutrition
Do we make these attributes
or flesh out mini journeys?
Desirable food in stomach
Choice
Healthy food in stomach
Satisfied with food in stomach
Dignity in obtaining food
Reduce food waste (?)
Receives some breakfast and
lunch meals throughout the week
Does not receive enough food at school
Receives all 5 days of breakfast and lunch
Delivery service does not accept
food supports (EBT, SNAP, WIC)
Goal not achieved due to restrictions
for using deliver services
Upcharges for fresh/healthy
key staples and produce
Paths to obtaining food
Relies on donated foods
Food bank's selection is limited by the selection from Food Bank of the Rockies
Pantries lack funds needed to procure
foods needed for greater selection
Food Bank unable to source
culturally-relevant foods
Increasing amount of 2nds/3rds/rescued produce being diverted/captured by online direct-to-consumer sellers
Attributes
Resources:
-Misfits
-Imperfect Foods