Sports app
Market
Europe
North America
Customer segments
Age 18 to 35
Primarily men
Urban & suburban
Europe & North America (+ China?)
Sporty, fit, wanting to get in shape
People who moved to a new area/city/country
Wants to make new friends
Customer insights
Wants tracking tool for activities with friends
Wants to compete in tournaments & sports events
Wants to get in shape
Competitors
Gyms
Craigslist and similar
Revenues streams
% of prize pool
Gyms and personal trainers promoting themselves
Ads
Sell collected data to institutions and companies
Premium Version
Main features
Find people to play sports with nearby
Find tournaments nearby
Find personal trainers & gym classes
Keep track of activities
Give & receive feedback on activity performance (optional)
Digital version of tournament with prize pool online
Recommended trainings (?) - see Freeletics app
Partners
Gyms
Personal trainers
Schools/Universities
rentable Football/Tennis Courts or similar
Costs
Initial investment
Maintenance
Marketing
App evolution
(Customer support?)
Possible name
Sportr
Athleets