Strategic L'ship & Managing Crises & Change
Strategic Leadership
- person's abitlity to anticipate, envision, think strategically and work with others to initiate changes that will create a viable future for the orgn
- involde all levels of manger in the orgn
- provide direction and inspiration to achieve orgn obj.
Effective strategic leaders are skilled at:
- anticipating and forecasting events in external environment
- find and sustain comp adv by building core competencies
- evaluating strategy implementation n results systematically
- building a highly effective, efficient, n motivated team of employee
being an effective communicator
Strategic Leadership Failure
-senior executives engage an unethical conduct
- pay little or attention to productivity, quality and innovation
- allocate time and money unwisely
- Loss mkt focus
Implemeting Change
- change and alter to adapt outer environment
Need of Change
- rapid environmental changes causing transformations that are have dramatic impact on orgn and presenting new opp.
-identify & analyse the nd of change before implement any plan.
Surivival anxiety is unless the orgn change, if not it will fail.
Change Management Process
Stage 1: Unfreezing
- aware the need of change, establish sense of urgency
- important to invest time to uncover not juz treat but the root of causes.
Stage 2: Changing
- implementation phase, lack of plan may result undesired outcome
- form powerful guiding coalition, develop compelling vision, comm vision widely, empower employee, generate short term wins, consolidate gains
Stage 3: Refreezing
-new b'viours, values and attitude will be replaced.
- institutional changes in the orgn culture
Strategic Management
- a set of decisions and actions used to formulate and implement specific strategies that will achieve orgn goals.
- strategic leadership envisions where orgn would to be in 5-10 years while strategic management focouses on how to achieve the vision.
Strategic Management Process
- Begins vwith strategist's vision
- long term or corporate goals define specific outcomes that orgn seek to achieve in order to realise mission.
- strategy evaluation- comparing expected outcomes with actual results after the implementation phase.
Analyzing the environment
- able to identify and interpretand emerging trends b4 thy before evident to everyone else.
- essential to learn and und& how to respond is clearly important to a firm survival.
- using SWOT
- Vision and mission statement
- corporate level goals
- strategy formulation
- strategy implementation
- strategy evaluation