Understanding Social TrendsSocial trends are shifts in the attitudes, behaviors, and preferences of a society or group of people. They can be influenced by various factors, including cultural, techno

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PLE Organization

von Melissa Westover

Lean Manufacturing and Operational Innovation at Luxury Houses

von Jawayria Yawar

Innovation at L’Oréal

von Kateryna Didyk

Project 2

von Hestiiar Ali

E -Commerce and Social Trends

Advantages of E-commerce

For consumers

Increased price transparency

Personalized shopping experience

Wider selection and competitive prices

Convenience and accessibility

For businesses

Greater flexibility and scalability

Enhanced customer experience

Improved efficiency and productivity

Reduced overhead costs

Increased reach and global market access

Importance of Social Trends in International Business

Understanding cultural differences in international business

Adapting products

and marketing strategies to meet consumer needs

services

Topic principal

Types of Social Trends

Cultural trends

Cultural differences in communication and consumer behavior

Cultural values

and norms

beliefs

Economic trends

Global trade policies

Employment rates

Changes in income levels

Consumer trends

Shift towards online shopping

Preference for personalized experiences

Demand for sustainable and ethical products

Technological trends

Increasing popularity of online marketplaces

Use of social media for marketing and sales

Rise of mobile commerce

Understanding Social Trends

Importance of understanding social trends in business

Influencing factors of social trends

Definition of social trends