Customers Profile

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Module 8: Managing Resources

luonut Naidu Surya

sibling trap

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The Mind Of A Teen or Preteen

luonut Jessica Enfield

Young people from 17-25 in the Netherlands

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Customers Profile

Product Used

Medium usage (weekly to bi-weekly consumption)

Geographic

Live in urban areas

Canadian consumers

Psychographic

Those who want to be seen as high class

Sweet lovers

Demographics

Females

Gift givers

Be willing to pay a price differential for these type of certifications

Have average income

Parents

Kids