What is a mind map?

There are many types of graphic organizers, but what is a mind map?
Is it the best type of diagram and what should it be used for?

A mind map is also known as a “spider diagram” and it is a visual thinking tool. It is used to structure information and generate ideas.

Its power lies in its simplicity. Mind maps have a simple and hierarchical structure. They start from a central idea, and then they branch out key elements, which can branch out their own elements and so on.

All the information radiates from the center (main idea) to out (the connected ideas and subideas).

Mind maps imitate the brain’s way of thinking: bouncing ideas. This is why they are a better option for organizing information than linear notes or plain text. Moreover, it is fun to create one!

Mind map elements

A mind map is a subtype of topic map. It has a similar structure, composed of three main elements:

1. Topics
The topic is represented by the central concept which is the parent concept to the ideas that are connected to it. Topics are usually represented by single words or images (or both).

2. Subtopics (occurrences)
The subtopics are the subideas connected to the topics. They are also called children. A mind map can have multiple levels according to the number of “generations” of subideas. Like the topics, they usually are composed of single words or short phrase which can be accompanied by images or icons.

3. Connecting lines (associations)
The connecting lines represent the association between a topic and a subtopic. Usually, they are curved lines, but they can also be straight lines.

Many people think that mind maps and concept maps are the same things. However, there are some differences between concept mapping and mind mapping techniques.

Firstly, the concept maps have also a topic maps’ structure, but the difference is that the connecting lines are replaced with labeled arrows. The labels have the role to explain the relationship between the concepts.

Secondly, a concept map has a more flexible layout and it has many-to-many relationships. In other words, in a concept map presenting information is more detailed and the concepts are connected between each other.

History of mind mapping

When it comes to the origin of the mind mapping technique, Tony Buzan is a significant name. He is a British psychology author who popularized this technique, as well as mental literacy and radiant thinking.

He mentioned and made the “mind map” term popular in 1974 on a BBC TV series when he talked about radial thinking.

He introduced this term, but the technique itself has roots from the 3rd century, when philosophers started to use graphic elements to diagram ideas, concepts, and thoughts.

When Buzan created this concept, he was inspired by big names of their history, such as Leonardo da Vinci, Albert Einstein, and later on by Joseph D. Novak (who created the concept maps).

Since it was discovered and until now, the process of creation has changed from drawing to digital building. Therefore you can create a mind map using pen and paper or advanced mind mapping software.

Traditional vs Digital mind maps

Compared to the linear note-taking or plain text, presenting information into a diagram is much better. But which one is better: the traditional or the digital mind map?

You can create a mind map with ease on a blank page, using just your thoughts, a pen, and paper. However, a mind mapping software will offer you significant advantages:

  • You can easily edit the map by dragging and dropping topics, as your ideas come up, without squeezing topics.
  • You can add images, videos and audio files, links, or icons.
  • Many mind mapping software offer a big variety of mind map templates.
  • You can share your map and collaborate in real-time with other people.You store all your mind maps on a cloud and you can access them anywhere anytime.

What are mind maps good for?


A map is a great tool for structuring information, making analysis, and generating ideas. Therefore, it has many uses, starting from education, personal development to business and project planning. You can create your own map from scratch or you can use mind map templates specially designed for:

Problem solving

Preparing for an interview

Brainstorming toolbox

Weekly planner

Pros and cons

Travel plan

Benefits of mind mapping

better understanding

Better understanding

A mind map is a diagram which has a simple structure. Therefore, it simplifies any complicated knowledge by the way it organizes the information. Moreover, mind maps work just like the human brain: bouncing ideas. This type of diagram allows you to see an overview of everything.

The brain directly comprehends the concepts and the connection between them and it doesn’t have to interpret first, as it does with plain text.

Better memory

Visual learning is the most efficient way to memorize information and a mind map is a visual representation. Therefore, it helps your brain remember the knowledge easier. It is recommended to use single words, images, videos, colors, multiple sizes, fonts to differentiate between topics and levels of the map. A central image helps you remember the map as well.

All the visual elements increase the retention of information. This is one of the main reasons why a mind map is a diagram often used for education purposes.

what is a mind map and how it improves memory


Creating mind maps is a great way to improve your imagination. The mind mapping technique uses single words as keywords and images/videos. These elements help your brain find new connections and this is how you generate new ideas.
This technique is a great tool for brainstorming as well.
Use as many images and visual elements as possible to make the most out of your diagram.

Better management

A mind mapping software helps you keep everything organized and easily accessible. Moreover, a mind map is a diagram which will help you boost productivity.

You can beat procrastination when you have everything planned. The main advantage is that you can focus on a specific branch of a mind map with tasks while always having the overview in front of your eyes. This way you won’t lose sight of the main goal when you focus on the details.

what is a mind map management
How to create a mind map

You can create a mind map from scratch or using mind map templates. If you choose the first option, get inspired by this tutorial which shows the step-by-step creation process.

When you create your map follow these simple tips to build a perfect one:

  • Use simple words, such as keywords or short phrases, and avoid writing full sentences.
  • Add images, videos, or icons - mind mapping is all about the visuals; use the maximum potential of the visual representations and don’t limit yourself only to text.
  • Use a central image when you start your map to stimulate your imagination and generate new ideas.
  • Use different colors to highlight and differentiate different topics, categories, or subjects. It will be easier to remember the information.
  • Differentiate each level of the diagram by writing it with a different font size (starting from the biggest size in the center and decrease the size toward the edges.