Tim Cook(CEO Apple)

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Marketing Mix

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Board of Directors

Tim Cook (CEO Apple)

Sabih Khan (Production department)

Production staff

is responsible for all stages of production

Lisa Jackson (purchasing department)

Purchasing staff

buys the correct quantity of raw materials needed by the company

Greg Joswiak (Marketing)

Marketing staff

is in charge of the company's public image

Deirdre O'Brien (HR department)

HR staff

recruits and trains staff

Johny Srouji (sales department)

sales staff

decides sales targets

Luca Maestri (Finance department)

Finance staff

takes care of firm's finance

Jeff Williams (IT department)

IT staff

supervises a team of IT professionals