ACA N1

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DRIVERS OF CHANGES IN SELLING AND SALES MANAGEMENT

par Naz Smurf

Sample Mind Map

par TATIANA GOMEZ

Marketing Research

par charlie siau

Heineken Operations

par Francesca Meucci

KHU

Conclusion

Recommendations for leveraging strengths

and mitigating threats

capitalizing on opportunities

addressing weaknesses

Summary of the key findings from the SWOT analysis

Threats

External factors that could negatively impact the company's performance

Disruptive technologies

Legal and regulatory challenges

Economic downturns

Changing customer preferences

Intense competition

Opportunities

External factors that could positively impact the company's growth

Technological advancements

Strategic partnerships and collaborations

Expansion into new geographic markets

Growing demand for the company's products/services

Emerging market trends

Weaknesses

Internal factors that hinder the company's performance

Inadequate marketing strategies

High employee turnover

Outdated technology infrastructure

Limited market presence

Lack of diversification in products/services

Strengths

Internal factors that give the company a competitive advantage

Skilled and experienced workforce

Efficient supply chain

Robust financial position

Strong brand reputation

Core competencies

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