Grocery Delivery Company SWOT Analysis

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par Marinette Barbero

Grocery Delivery Company SWOT Analysis

STRENGTHS

under 1h urban delivery

same day delivery in the city

150+ drivers

trusted and high product sales exposure

high quality foods

WEAKNESSES

poor SEO optimization

no monthly subscription or scaled payment

costly

inaccessible to a larger consumer audience

OPPORTUNITIES

SEO improvements > online traffic

increase sales

larger target audience

optimize mobile app

responsiveness

built-in feedback

THREATS

costly state laws on grocery delivery

under review/evaluation

operating at a loss to drive away competition