Target group of the Checker device

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par Allison Villarreal

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par Gina Hale

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Demand and Supply Factors

par Nur Mariyah

if the person's income is high, the original honey will be used more.

conscious

aware

capable of using technology

stable financially

usually he buys the head of household and has the following characteristics:

usually they buy after the end of working hours

village residents buy more honey than residents of Muscat

they are in the villages

there are many markets in the other governorate

the number of markets is almost 350

few markets in Muscat governorate

there are usually a previous deal between the seller and the consumer, so the consumer will use the device if dealing with another seller

places where a person buys honey

statistics indicate the high demand for honey both for personal use and for export

they buy honey more than once a month during seasons such as the Eid or Ramadan

specialized markets for the sale of honey

traditional sellers

they buy honey once a month

the person will go to buy in the afternoon, so he cares about time

monthly income = less than 300 OMR

since the cost is high, it is necessary to pay attention to the quality of honey and check it before buying it

they are present during the morning and afternoon

the volume of sales in the Omani honey market (31\Des\2017) reached about 3161 kg at a cost of 76,358 OMR.

total = 446928

monthly income = more than 300 OMR

males between 25-54 years old

male= 1.2 million

Target group of the Checker device

Number of Omanis

female= 1.2 million