Chocolate consumer

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8u

par Juana Giraldo Quijano

Physical Geograghy

par Mara Dee

Kamal Qureshi

par Qureshi Kamal

MAPA FUTURE

par lorena varela

Chocolate consumer

geo

North America

urban and suburban areas

demo

Family formation ages 25-40(gatekeeper)

low-middle class

10-15: allowance customers 0-9: pre-customers

product use

light-med users

physo

people who live in Canada feel connected or affiliated with the product since Canada is known with a maple and maple trees

maple syrup

preference milk chocolate