Impacts of exhibition events on destination marketing in Vietnam: Case study of Ho Chi Minh city
Aim: find out challenge impacts on exhibition events in Ho chi minh city => discussion=>recommendation
Impacts of exhibition events on destination marketing in Vietnam: Case study of Ho Chi Minh city
Conclusion, Recommendations
analysis and finding out
Subtopic
methodology
Literature review 2: Comparison and finding exhibition impacts: Case study of Ho Chi Minh city-1500words
Sumary and identify futher research area
contemporary studies related to destination marketing of international exhibitions: Ho Chi Minh City=>venvue spaces or covid pandamic
contemporary studies related to destination marketing of international exhibitions: abroad countries
Literature review 1: theories- 3000 words
.
Frameworks related to destination marketing and exhibitions
exhibition events theories
Its impacts on economy, society and culture
overview exhibitions
Destination marketing theories
its impacts on economy, society and culture
definitions
Introduction