Market Research Interview
Market Research Interview
Who are you and what do you do?
age, race, gender, profession, education, etc.
adapt it depending on your business model
What does your day look like?
understand buying behaviour
understand daily life and challenges
Do you ever purchase [product/service type]?
What problem were you trying to solve or what goal were you trying to achieve?
Take me back to the day when you first decided you needed to solve this problem or achieve this goal?
