RFM Marketing

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QUALITATIVE AND QUANTITATIVE RESEARCH

Carlos Arturo Valenciaにより

STAGES OF CURRICULUM CHANGE

Katherin Pilla M.により

Corporate social networking

Sacha Chuaにより

Lean Tools Kit IMBA J4

Felipe Quintanaにより

RFM Marketing

NPS survey

Defectors

Online booking?

Public calendar-Google?

Open time by stylist

New customer acquisition

Coop

RFM analysis

Eliminate double-entry vs. POS data

How to marry paper to a DB?

You need a computer. Period.

You have to be willing to ask for contact info

You need to match visit dates/times, services, stylists, and $ spent to the DB.

Identify Customers

In-store

SMS messaging?

Phone #

Street address

Website

Email address