Strong corporate culture

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New Orleans

juan virviescasにより

Indigenous kankuamos

María Alejandra Calderón Pinzónにより

Bilingualism: A Holistic Perspective

Johann Calderonにより

Elizabethan and Jacobean Era

Aby Casillasにより

Strong corporate culture

Dominant set of norms

The corporate culture chould be stronger than subcultures.

in companies there are peoplo from many cultures.

Cultural Benefits

Many companies benefiting from the positive effects of corporate culture included.

Cultural categories

Sonnenfeld, 1988

The fortress

The baseball team

The academy

The club

Goffee and Jones’ (1996

Levels of sociability, solidarity.

networked, mercenary, fragmented and communal

Very important topic in companies