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Billboards

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Promotion objectives

Reminding

Persuading

Informing

Main target

People who seek handymen services

Channel length

Direct-distribution

Distribution channel

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Pricing strategy

Fixed price (common work)

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Attributes

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All kine of home maintenance services plumbing, painting etc...

Name: Handy

Distinctive

Easy to spell

Easy to recall

Easy to say

Handy

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Price

Promotion

Product