Brochure

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Ved Veljko Lončarević

The Design Cycle

Ved Ravin Ratnasuriya

The directors of a property company are looking at whether they shouldconstruct a new office building. The economy is doing well, and the amount ofvacant office space is reducing sharply. As part of their decision they decide to use the 6 Thinking Hats te

Ved Serik Ayazhan

FUNDAMENTOS TEORICOS DE LA COMUNICACION

Ved Arely hernandez

Tips for creating a brochure

Give directions

DESING

USE

Photos

Its will keep your audience interested

Different colors

Front cover

Don´t put only your name and logo

It motivate the reader too look inside

Pictures

Include a caption under the picture

It shoul have meaning

Logo

Sould be in front on the brochure

Comapany name

Writing your brochure

ALWAYS

Use the simplest language

Include a headline

NEVER

write in markingese

use highfalutin language

Use pompous

It should

Cominicate the message

contain the main point

be clearly

From the reader´s point view

Talk about the reader´s needs

Planig your brochure

What do you want readers to walk away with?

What is your main point?

What is your message?

Brochure

Are essential a sales and marketing tools