Chapter 5. Financial Strategies over the life cycle

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Visual metaphors

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Financial Strategies over the life cycle

APPLICATION INTERNALLY TO THE DIVISIONS OF A GROUP

IMPACT OF P/E MULTIPLE

DEBT PROFILE

BUSINESS RISK & CASH FLOWS

A CAVEAT

IMPACT OF DIVERSIFICATION STRATEGY

LOGICAL DEBT POLICY

THE BOSTON MATRIX

dog = decline

cash cow = mature

star = growth

? = launch

CHANGING THE FINANCIAL STRATEGY