Research Method

Więcej takich

Comparatives

przez jhorman cantillo

Ansh

przez Shibumi (School)

Bivariate statistical measures of regression and correlation

przez Angie Paola Montes Vasquez

Techniques of mindom

przez soha osman

Research Method

Survey

Limitation: relies on self report method of data collection- can not offer insight into cause and effect relationship

Strength: easy to collect data of aspects that are difficult to observe directly

non experimental, descriptive study that doesn't involve direct observation by a researcher

Example: customer satisfaction surveys

Correlation

Example: the relationship between income and education

doesn't tell the reshearcher whether or not the relationship is causal- often forgotten

Strength: can be used to determine relationship between two varibles without maniuplating them

Definition: non experimental, descriptive method and not directly manipulated as they are in experimnetal method

Case Study

example:•A case study of Hewlett-Packard, SC Johnson and Unilever and their strides towards eco efficiency.

limitation: not an explantory method- used on a single individual

Strength: detailed view of individual life or a phenomena

Defintion: involves an indepth descriptive record kept by an outside observer

Naturalistic Observation Description

Example: the study of parent- child observation

limitation: there are many- descriptive method, great amount of time

Strength: allow researcher to observe behaviour

Definition: a type of study classified under the broader category of field studies

Experimental

Example:medical Drug trial

Limitation: used only when it is ethical and practical- must be done in laboratory which may not reflect what happens in real world

Strength: shows cause and effect relationships

Definition: one in which a researcher manipulates a variable under highly controlled conditions