Our typical customer

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My PLE

por Darling Bonett

Discipline of Teams

por Marc Rosenberg

Types of Promotion

por Mary Michalak

Innovation at L’Oréal

por Kateryna Didyk

Our typical customer

Consumer Prefences

Reads frequently

financial books

non fiction books

Influenced by brand name

Assertive

Self assured

High intellect

High curiousity

Age & Gender

34% men

26%

35- 44 years old

29%

66% women

35-44 years old

33%

45 -54 years old

27%

Highly trusting

Highly Active

Highly cautious

Highly adventurous

High conscientiousness

Individuals who score high set high goals for themselves and work hard to achieve them.