David Logan on tribal leadership

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Tribes

We all form tribes

Not all tribes are the same

People form tribes; and always will

Stages

Connect people who don't know which other to create a greater value

Findings

Leaders nudge people and tribe to the next stage

Tribes can only hear one stage above and below where they are

2% of tribes are at stage 5

Those are the ones that change the world

22% of tribes are at stage 4

48% of tribes are at stage 3

25% of tribes are at stage 2

2% of tribes are at stage 1

Most documents are written in stage 2

Leaders are Fluent in All Five Tribal Stages

Stage five"Life Is Great"

People values

Stage four"We're Great"

be a little bit weird

value creativity

value fun

Stage three"I'm great"

highly motivated but fairly individually centric

... and you're not

Stage two"My Life Sucks"

You find this stage everywhere in the world

Culture make people dumb

How the people can be so dumb and yet live

Standing in line

Stage one"Life sucks"

People behave the way they see the world

Prisons

Gangs

Tribal leaders

Make introductions between tribes

Will your tribe change the world?..

Naturally ocurring groups