Strategic planning

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The directors of a property company are looking at whether they shouldconstruct a new office building. The economy is doing well, and the amount ofvacant office space is reducing sharply. As part of their decision they decide to use the 6 Thinking Hats te

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Strategic planning

Other analysis

Organizational issues

Product life cycle

Profit margins

External audit

Competitors

Market

OT-analysis

Strategic plan

Target markets

Risk assesment

Marketing mix

Timetable

Sales plan

Objectives for each unit

Internal audit

Distribution channel

Customers

Services

SW-analysis