Factors influencing consumer choice - HSC Bus Studs

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P.A.C.T

par James McGuire

HISTORY- CHAPTER 6

par Ashleigh Hazra

Antebellum Period

par SYED Ahmed

Socialism

par Richard Schmitt

Factors influencing consumer choice

government

regulatory

legal

political

economic

disposable income, interest rates

general economic conditions

expansion

recession

contraction

boom

sociocultural

culture and subculture

social class

reference or peer group

family and roles

psychological

personality

attitudes

motives

perception