Kategorie: Wszystkie - marketing - engagement - ecommerce - contracts

przez Martha Agudelo 5 miesięcy temu

45

TYPES OF ECOMMERCE

TYPES OF
ECOMMERCE

TYPES OF ECOMMERCE

According to the Business Model

SUBSCRIPTION
✅ Recurring revenue ✅ Greater customer retention ✅ Rapid scalability
DROPSHIPPING
✅ Low initial investment ✅ Flexibility and scalability ✅ Lower financial risk
OWN STORE
✅ Full control over branding ✅ Lower commissions ✅ Greater customer loyalty
MARKETPLACE
✅ Higher traffic ✅ Ready-made infrastructure ✅ Consumer trust

According to the Client

B2G (Business to Government)
✅ Stable contracts ✅ Greater credibility ✅ Lower risk of non-payment
C2C (Costumers to Costumers)
✅ Low operational costs ✅ Wide market reach ✅ Product variety
B2C (Business to Costumers)
✅ Global access ✅ Personalization and digital marketing ✅ 24/7 availability
B2B (Business to Business)
✅ Higher sales volume ✅ Long-term business relationships ✅ Order automation

Social Media Trends

Diverse Content Planning
✅ Greater organization and consistency in digital marketing strategies. ✅ Boosts creativity by experimenting with different types of content. ✅ Optimizes time and resources, reducing improvisation and repetitive content.
Brand Community Building
✅ Strengthens customer loyalty, increasing retention rates. ✅ Encourages user interaction, creating brand ambassadors. ✅ Provides valuable insights into customer preferences and needs.
Shoppable Posts
✅ Facilitates conversion, allowing purchases directly from social media. ✅ Reduces purchase time, eliminating unnecessary steps in the buying process. ✅ Provides greater convenience for users, increasing the likelihood of purchase.
Video Content
✅ Greater reach and engagement compared to images or text. ✅ Easy to consume, adapted to users' short attention spans. ✅ More effective for explaining products and services visually.
Influencer Marketing
✅ Higher ROI (Return on Investment) compared to traditional advertising. ✅ Better audience segmentation by collaborating with influencers aligned with the brand. ✅ Generates organic recommendations, increasing purchase intent.
User-Generated Content (UGC)
✅ Greater credibility and trust in the brand. ✅ Low investment in traditional advertising. ✅ Increased engagement with real customers sharing experiences.