によって Eric Delacruz 16年前.
361
Group B: Chapter 04
Business-Level Strategy
Business-Level Strategy
Types
Integrated Cost Leadership/Differentiation
TQM
Information Networks
Flexible manufacturing systems
Focus
Differentiation
Cost Leadership
Competitive Risks
Substitutes
Potential Entrants
Bargaining (Suppliers)
Bargaining (Customers)
Rivalry
Customers
How
What
Who to Serve
Reach, Richness & Affiliation
Relationships
Purpose
Perform activities differently or perform different activities