2018 Retail Strategies Trend

More like this

ENST 240 Environment and Society

by Jay Roberts

‘The Psychopathology of Everyday Things’

by Andy Potts

GREEN CHEMISTRY

by Loredana Di Donato

LUXOTTICA

by Federico Cerri

Retail Store

2018 trend

memorable in-store experience

sustainability in the values

data to make decisions

focus on service

rethink the hard sell

essential elements

product hero

lighting

interactive, immersive and experiences

storytelling

customer’s feedback

pathway

decompression zone

using lighting, flooring, textured and materials that contrast

first few steps within the store entrance always ignored and forgotten

grab attention