Example of an empathy map - Allison

Honelako gehiago

Transformational Coaching Process ( Foundation Phase

Aelindah Ho Ser Yue‑k egina

Chapter 2 Planning

Sharmizah Binti Shamsul‑k egina

Porsche AG

Juan Sebastian Higuera‑k egina

Protagonist

Erin Miller‑k egina

What is the end result a user wants to achieve?

What gets in the way of the user for a positive overall experience?

This includes both external and internal influences

What actually matters to a user? How do they feel in the current situation?

OVERALL GOAL

PAIN POINTS

INFLUENCES

FEELINGS

TASKS

What are the actual tasks or actions a user is trying to complete. What are they trying to resolve?

Allison