Account-based Marketing

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The Ultimate Marketing Strategy - Making Customers Come to You

Szerző: Andrew Shuttleworth

Social Media Marketing for Business Coaches

Szerző: Ben Croft

Vuente Odoo Developer Projects

Szerző: Anthony Gardiner

Utterance, Sentence and Propositions

Szerző: Luna Romero

Account-based Marketing

Book: A Practitioner's Guide to ABM

Evaluating results and updating plans

Executing Integrated Campaigns

Planning integrated sales and marketing campaigns

Developing targeted value propositions

Mapping and profiling stakeholders

Playing to the client's needs

Knowing what is driving the account

The ABM adoption model

Deciding which accounts to focus on

Investing in the right tools and technologies

Building the right foundations for ABM

The Essentials of ABM