Customer journey map template - Mind Map
The customer journey map represents all the steps a customer needs to take from the lead to the advocate of your brand. The ideal flow is for all the customers to go through all the steps (touchpoints). Fill it out with the specific stages your business has to make the necessary improvements to convert as many leads into advocates of your brand.
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Customer journey map template
The customer journey map is an incredibly powerful tool for any business.
It represents a visual representation of each step a client makes from the first interaction with your brand to the highest level any client can become: an ambassador.
Why is it so important? Because you want as many people who hear about your brand to become clients and then recommend your products. Using this template, you identify the exact steps, and it will be easier for you to design the marketing strategy to convert as many leads into ambassadors.
Touchpoint
The touchpoint represents each customer's step throughout its journey to the final goal (Advocacy).
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ADVOCACY
This is the stage where you want all your customers to achieve. They will promote the product as being satisfied.
RETENTION
The journey doesn't end with the purchase. At this stage, you can consider follow-up, support service, etc.
PURCHASE
This is the moment when the lead becomes the client, and the purchase is made. Here focus on the purchase cycle and break it down to identify the touchpoints.
CONSIDERATION
This is the point where the lead starts to consider purchasing from your brand. Here you can consider the following small steps: reading reviews, checking the price, comparing it with other competitors, etc.
AWARENESS
The first stage represents the first interaction a customer has with your business. Think about how these leads got in contact with your brand.
Customer journey map
The customer journey map is a visual storyline containing the stages a customer has, from the first interaction with your brand to the moment when it becomes a loyal customer or even an ambassador.
Follow each stage and add the corresponding touchpoints.
Perché utilizzare un modello di mappa mentale Mindomo?
Le mappe mentali aiutano a fare brainstorming, a stabilire relazioni tra i concetti, a organizzare e generare idee.
Tuttavia, i modelli di mappe mentali offrono un modo più semplice per iniziare, in quanto sono strutture che contengono informazioni su un argomento specifico con istruzioni guida. In sostanza, i modelli di mappe mentali garantiscono la struttura che combina tutti gli elementi di un argomento specifico e servono come punto di partenza per la vostra mappa mentale personale. Sono una risorsa che fornisce una soluzione pratica per creare una mappa mentale su un particolare argomento, sia per il lavoro che per l'istruzione.
Mindomo offre modelli di mappe mentali intelligenti che consentono di lavorare e pensare senza sforzo.
Un modello ha diverse funzionalità:
Argomenti descrittivi
Argomenti con testo di sfondo
Ramo predefinito
Rimozione dei dati del modello
È possibile scegliere tra una varietà di modelli di mappe mentali dagli account aziendali o educativi di Mindomo, oppure creare i propri modelli di mappe mentali da zero. Qualsiasi mappa mentale può essere trasformata in un modello di mappa mentale aggiungendo ulteriori note guida a uno dei suoi argomenti.
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